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Pendo

Sr. Product Marketing Manager

MarketingFull-TimeSenior
Location
Worldwide
Job Type
Full-Time
Experience
Senior
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Job Description

ABOUT THE ROLE Pendo’s Product Marketing team turns product capabilities into compelling business value. The Sr. Product Marketing Manager will focus on the Enterprise segment, partnering with Product, Sales, and Marketing to shape messaging, positioning, and go‑to‑market strategies that drive pipeline and revenue. The role is an individual contributor with full ownership of Enterprise narratives and a strong influence on cross‑functional initiatives. WHAT YOU’LL DO You will own the Enterprise positioning, crafting clear, value‑driven solutions messaging that resonates with large‑account buyers. You will collaborate strategically with Product, PMM, Sales, and Marketing to package and position Pendo’s offerings, acting as a conduit between field teams and product discussions. Your work will span solutions marketing, growth experiments, and demand‑gen support, requiring flexibility as priorities shift. Leveraging AI tools and workflows, you will accelerate research, content creation, and execution, using AI as a multiplier rather than a shortcut. You will conduct in‑depth market research to define Enterprise needs, shape messaging, and guide campaign direction. Partnering closely with Enterprise Sales, you will understand their challenges, contribute to strategic deals, and provide product expertise. Rapid testing, learning, and iteration will be core to your process, using feedback from the market, Sales, and Product to refine campaigns quickly. You will develop persuasive content and collateral—presentations, white papers, case studies—tailored to Enterprise audiences. Finally, you will support the overall Enterprise marketing strategy, contributing to competitive intelligence, pricing considerations, and enablement programs. WHAT YOU’LL NEED A proven record of building and shipping product marketing initiatives with deep ownership. Experience creating, testing, and adapting marketing work in fast‑moving, high‑growth or startup environments. AI fluency is essential; you must be comfortable working in an AI‑shaped environment and using AI tools or workflows to enhance research, content, and execution. You should thrive in ambiguity, shift priorities fluidly, and be able to move into adjacent areas such as solutions marketing, growth, and demand generation. Exceptional skill in translating technical features into compelling, value‑driven solutions for buyers is required. You must have demonstrated experience in market research, competitive analysis, and targeted messaging. Strong collaboration and communication skills are essential, with the ability to partner effectively across Product, Sales, and Marketing. Excellent written and verbal communication, including the ability to present complex information clearly and persuasively, is a must. Occasional travel is expected. WHY REMOTE This position is fully remote for employees located in the United States. The role supports a global Enterprise customer base and operates within a distributed team that values flexibility and high ownership. BENEFITS Pendo offers a comprehensive benefits package that includes health coverage, parental leave, education stipends, life insurance, equipment stipends, and a flexible schedule to support remote work.