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Elastic
Sr. Director, Global Public Sector Marketing
Job Description
ABOUT THE ROLE
Elastic, the Search AI Company, is seeking a seasoned marketing executive to lead our Global Public Sector go-to-market strategy as Sr. Director of Global Public Sector Marketing. This is a high-impact, highly visible role at the intersection of regional execution and global vision, requiring a builder's mindset with executive-level strategic instincts. The ideal candidate will drive immediate business results in the U.S. Public Sector while laying the strategic and organizational groundwork for a world-class global public sector marketing function.
WHAT YOU'LL DO
As Sr. Director of Global Public Sector Marketing, you will be responsible for setting and influencing the global public sector marketing strategy, including frameworks, playbooks, and investment priorities. You will also own the U.S. Public Sector marketing end-to-end, driving pipeline generation, brand awareness, partner marketing, and executive programs that deliver measurable impact against sales targets. Additionally, you will partner cross-functionally with government affairs, capture development, sales, product marketing, engineering, and executive leadership to ensure a unified, high-impact go-to-market across the segment.
You will be responsible for architecting and leading integrated, multichannel demand generation programs, including ABM, field events, ElasticON, trade shows, webinars, and executive engagement, designed to capture mindshare and accelerate pipeline. You will also orchestrate the development of public sector-specific content and sales enablement assets that support the full buyer journey, from awareness through close. Furthermore, you will build a segment-wide thought leadership and brand presence through public relations, speaking engagements, industry influencer relationships, and social media.
You will also develop the global partner marketing strategy for the segment, ensuring alignment with Elastic's growing partner ecosystem. Additionally, you will establish the metrics, reporting cadence, and optimization frameworks to demonstrate marketing's contribution to pipeline and revenue, and scale them as the organization grows.
WHAT YOU'LL NEED
To be successful in this role, you will need 12+ years of progressive public sector technology marketing experience, with demonstrated success operating at both a strategic and executional level. You will also need a builder's mindset with executive-level strategic instincts, deep fluency in the U.S. Public Sector landscape, and exposure to international public sector markets. Additionally, you will need proven ability to set strategy, build consensus, and influence without authority across sales, product, engineering, and executive stakeholders in a matrixed environment.
You will also need expertise across the full marketing mix, including demand generation, ABM, field marketing, partner marketing, content, and executive programs. Exceptional communication skills and executive presence are also essential, as you will be equally comfortable shaping strategy in the boardroom and engaging with agency CIOs, program managers, and systems integrators in the field.
WHY REMOTE
As a remote employee, you will have the flexibility to work from anywhere in the world, while still being part of a global team that is shaping the future of AI-powered search for governments and public institutions around the world.
BENEFITS
* Competitive base salary
* Flexible schedule
* Opportunity to work with a global team
* Professional development opportunities
* Health plan
* Parental leave
* Education stipend