Senior Product Manager - Identity

ABOUT THE ROLE ZoomInfo is where careers accelerate. We move fast, think boldly, and empower you to do the best work of your life. You’ll be surrounded by teammates who care deeply, challenge each other, and celebrate wins. With tools that amplify your impact and a culture that backs your ambition, you won’t just contribute. You’ll make things happen–fast. We are seeking a Senior Product Manager, Identity to own the intelligence layer that connects digital signals to real-world business outcomes. In this high-impact role, you'll be responsible for the identity resolution engine that de-anonymizes web traffic, links visitors to companies and contacts, and powers products like WebSights and FormComplete. WHAT YOU'LL DO As a Senior PM, you'll work at the intersection of platform engineering, data science, and customer value creation. Your responsibilities will include: - Owning product strategy and roadmap for identity resolution, defining vision and success metrics that drive measurable improvements in match rates and customer value - Identifying and prioritizing opportunities to enhance identity resolution through new data sources, improved algorithms, and better data quality - Evaluating, negotiating, and integrating 3rd party data partnerships that expand identity coverage and accuracy - Defining and tracking core metrics including visitor-to-person match rates, IP-to-company accuracy, coverage, latency, and downstream revenue impact - Partnering with product marketing, sales enablement, and customer success to position identity capabilities and drive adoption - Delivering measurable improvements to identity resolution performance through rigorous prioritization, rapid experimentation, and iterative execution - Diagnosing and resolving data quality issues that impact match rates, customer trust, and product experience - Building scalable monitoring and alerting systems that track identity resolution health and enable proactive issue detection - Creating frameworks for evaluating new data sources and measuring their incremental impact on resolution performance - Conducting deep discovery using data analysis, customer interviews, and competitive research to uncover opportunities for improvement - Partnering with Platform, Application, and Data teams to ensure seamless integration of identity data into customer-facing products - Collaborating with data science and engineering to solve complex problems in entity resolution, probabilistic matching, and signal enrichment - Working with analytics teams to instrument metrics, build dashboards, and enable data-driven decision making - Enabling go-to-market teams through training, documentation, and competitive positioning - Ensuring compliance with global privacy regulations (GDPR, CCPA) and maintaining privacy-by-design principles WHAT YOU'LL NEED To succeed in this role, you'll need: - 5+ years of product management experience in data-intensive B2B SaaS environments, with focus on data products, identity systems, or platform-level capabilities - Deep understanding of identity resolution, entity matching, IP-to-company mapping, visitor identification, and the evolving privacy landscape - Technical fluency with SQL, Snowflake, and BI tools (Tableau, Looker) - ability to independently analyze data, diagnose issues, and make data-driven decisions - Proven track record identifying, diagnosing, and resolving data quality issues at scale with understanding of coverage, accuracy, and freshness trade-offs - Cross-functional leadership - demonstrated ability to influence and