Senior Paid Media Manager (Social)

ABOUT THE ROLE As a Senior Paid Media Manager (Social) on Later's Professional Services team, you will lead end-to-end paid social strategy and execution for Later Influence customers. You will own large-scale, multi-platform campaigns, partnering closely with program and account leaders to drive measurable performance and elevate our clients' growth. WHAT YOU'LL DO As a Senior Paid Media Manager (Social), your primary responsibilities will include: Developing paid social strategies that translate client goals into clear, data-backed media plans across various platforms, including Meta, TikTok, YouTube, LinkedIn, Snapchat, and emerging platforms. Partnering with Account Managers and Services leadership to ensure paid social recommendations align with broader program strategy and business objectives. Forecasting spend and performance to support planning, resourcing, and future investment proposals. Providing strategic guidance on creative direction, audience approaches, messaging, and experimentation. Leading the full campaign lifecycle in collaboration with paid media managers and specialists, including planning, setup, QA, trafficking, testing, optimization, and measurement. Managing large budgets with precision, ensuring delivery is efficient, effective, and aligned with client KPIs. Conducting rigorous ongoing monitoring and analysis, translating results into actionable insights. Building and maintaining paid social playbooks, templates, and repeatable workflows that improve execution quality and efficiency. WHAT YOU'LL NEED To be successful in this role, you will need: A Bachelor's degree in Marketing, Business, or a related field, or equivalent experience. 6+ years of hands-on paid social media experience with a strong track record driving performance outcomes. Strong strategy and execution experience on Meta & TikTok. Proven success managing multi-platform campaigns with significant budgets. Agency experience is required. WHY REMOTE As a remote team member, you will have the flexibility to work from anywhere and enjoy a better work-life balance. You will also be part of a dynamic and collaborative team that is passionate about delivering exceptional results for our clients. BENEFITS Later offers a comprehensive benefits package, including: Competitive salary and bonus structure. Flexible work arrangements, including remote work options. Opportunities for professional growth and development. Access to a comprehensive health plan. Generous parental leave policy. Education stipend. Life insurance. Equipment stipend. Flexible schedule.