Senior Director, Growth Marketing – Organic Growth (SEO/GEO)

ABOUT THE ROLE Datadog is seeking a visionary and results-oriented Senior Director, Growth Marketing – Organic Growth (SEO/GEO) to lead our organic acquisition strategy across traditional search engines and emerging AI/LLM platforms. This leader will be responsible for driving measurable growth in organic traffic and inbound pipeline through content programs, off-page authority, and AI/LLM discoverability initiatives. WHAT YOU'LL DO As a Senior Director, Growth Marketing – Organic Growth (SEO/GEO), you will lead a team of organic growth specialists and partner closely with Website Experience, Product Marketing, and Engineering teams. Your key responsibilities will include: - Defining Datadog's long-term organic growth strategy and establishing investment priorities - Owning Datadog's content-led SEO/GEO strategy, defining topics, formats, and ecosystems that drive measurable growth in traffic and pipeline - Identifying and prioritizing high-impact content opportunities across product areas and influencing cross-functional teams to bring that content to life - Mapping and optimizing Datadog's presence across the full ecosystem of LLM-ingested content to improve AI-driven discoverability - Designing and executing a comprehensive off-page strategy, including link acquisition, digital PR, and authority-building initiatives - Partnering closely with the Website Experience team to ensure content is effectively surfaced, indexed, and performant - Creating and contributing to high-impact content, setting the standard for quality and SEO performance - Evaluating emerging trends in search, AI, content consumption, and digital discovery, translating market shifts into strategic opportunities for Datadog WHAT YOU'LL NEED To be successful in this role, you will need: - 10+ years of SEO/Growth Marketing leadership experience in a B2B or high-growth tech environment - A proven track record of growing qualified organic traffic and visibility through content strategy, not just technical SEO improvements - Highly analytical skills, with the ability to work in large datasets (SQL skills a plus) to identify trends, diagnose performance shifts, and quantify opportunity - Hands-on experience using enterprise SEO tools such as Conductor and Profound to drive strategy - A strong understanding and perspective of how traditional search is evolving - Experience marketing to developers, DevOps engineers, IT operations, or security practitioners, including writing content, is strongly preferred WHY REMOTE Datadog operates as a hybrid workplace to ensure our team members can create a work-life harmony that best fits them. BENEFITS Datadog offers a wide range of comprehensive and inclusive employee benefits, including: - Generous and competitive benefits package - New hire stock equity (RSUs) and employee stock purchase plan - Continuous career development and pathing opportunities - Employee-focused best in class onboarding - Internal mentor and cross-departmental buddy program - Friendly and inclusive workplace culture The reasonably estimated yearly salary for this role at Datadog is $214,000 - $314,000 USD, and may include variable compensation.