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Instacart
Retention Sales Development Representative II
Job Description
ABOUT THE ROLE
The Sales Development Representative (SDR) will play a vital role in managing and growing the Scaled Cohort at Instacart. This position is responsible for increasing the active advertiser rate and driving incremental revenue growth by developing full-funnel media plans based on client objectives, including budget, bid, and campaign optimization recommendations. As an SDR, you will be the main point of contact for brands within your assigned book of business, owning all aspects of the advertising relationship.
WHAT YOU'LL DO
As an SDR, you will be responsible for:
- Developing and maintaining strong relationships with advertisers, managing full end-to-end sales cycle, and client relationship post launch
- Conducting a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment
- Creating sales collateral, case studies, and custom 'stories' to effectively communicate the benefits of Instacart's platform to CPG advertisers
- Meeting and exceeding key performance indicators (KPIs), such as retention rate, revenue generated, and live advertiser percentage
- Utilizing SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing
- Ensuring accurate contact mapping within the book of business and tracking contact movement updates
- Engaging active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands' businesses
- Identifying opportunities to standardize materials and processes to provide high-quality support at scale
- Delivering an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution
WHAT YOU'LL NEED
To be successful in this role, you will need:
- 1+ years of experience in a sales or business development role, preferably in the advertising and/or CPG industry
- Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships
- Proven track record of meeting or exceeding sales targets and KPIs
- Excellent organizational and project management skills
- Detail-oriented with a focus on accuracy and quality
- Ability to adapt to a fast-paced and dynamic environment
WHY REMOTE
Instacart is a Flex First team, which means that employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events.
BENEFITS
Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Offers may vary based on many factors, such as candidate experience and skills required for the role. This role also includes a Sales Incentive Plan, with a cash variable incentive target based on individual sales performance.