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Grafana

Regional Marketing Manager | West Coast | Remote

MarketingContractDirector+
Location
Worldwide
Job Type
Contract
Experience
Director+
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Job Description

ABOUT THE ROLE Grafana Labs is the leading open‑source observability platform trusted by more than 35 million users and 7,000 enterprise customers worldwide. As a Regional Marketing Manager for the West Coast, you will shape and execute the marketing strategy that drives awareness, demand, and adoption of Grafana Cloud across the Pacific Rim. You will own end‑to‑end regional programs, collaborate closely with Sales, Product, and Customer Success, and translate data into actionable insights that accelerate growth. Your work will directly impact the success of our open‑source ecosystem and the satisfaction of our global customer base. WHAT YOU'LL DO You will design, launch, and optimize ABM and demand‑generation campaigns tailored to West Coast prospects, ensuring alignment with the broader GTM strategy. You will manage budgets, set measurable goals, and deliver comprehensive performance reports that tell a clear story of impact. You will partner with the Sales and SDR teams to prioritize leads, refine messaging, and close regional deals. You will develop and document AI‑enabled workflows that streamline event execution, reporting, and content creation, ensuring scalability and consistency across the marketing organization. You will mentor associates and contractors, fostering a collaborative environment that encourages experimentation and continuous improvement. You will travel up to 40 % to meet with partners, attend industry events, and represent Grafana at key conferences. WHAT YOU'LL NEED You have 3‑5 years of experience in field or regional marketing, with a proven record of owning full‑cycle programs that deliver measurable results. You are proficient with Splash, Zuddl, Salesforce, Monday.com, or equivalent platforms, and you continuously seek opportunities to improve processes and tooling. You possess strong project, time, and stakeholder management skills, with meticulous attention to detail. You have demonstrated success operationalizing AI in marketing, creating reusable prompts, lightweight automations, and documented workflows that enhance productivity. You understand the open‑source go‑to‑market motion and the nuances of the West Coast market. You are comfortable working independently, making data‑driven decisions, and adapting to shifting priorities. You are located on the West Coast of the United States and are willing to travel approximately 40 %. WHY REMOTE Grafana Labs embraces a fully distributed, asynchronous culture that empowers teams to work from anywhere while staying connected through clear communication channels and regular virtual syncs. Our flexible schedule model allows you to balance personal commitments with professional responsibilities, ensuring peak productivity during your most effective hours. Remote work eliminates commute time, reduces overhead, and supports a healthier work‑life balance, enabling you to focus on delivering high‑impact marketing initiatives. BENEFITS Grafana offers a competitive benefits package that includes comprehensive health, dental, and vision coverage, a generous paid time off policy, a remote work stipend, and a learning budget for professional development. All employees receive Restricted Stock Units (RSUs) that align personal success with the company’s growth, fostering a shared sense of ownership and long‑term commitment.