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Slingshot
Member of Marketing Staff
Job Description
ABOUT THE ROLE
We're seeking a creative and growth-minded individual to join Slingshot AI, the team behind Ash, the first AI designed for mental health. As a key member of our team, you'll be responsible for inventing new ways to showcase Ash and drive growth through content, social, and marketing efforts. This is a hands-on role that requires a builder mentality, with a focus on creating things that people want to share and read.
WHAT YOU'LL DO
As a key contributor to our growth and marketing efforts, you'll be responsible for:
- Creating content that travels, making social-first content across channels that earns attention and connects to how Ash shows up in the world.
- Growing and testing channels, designing fast experiments across social, organic, referral, and emerging channels, and using data to decide what deserves more investment.
- Connecting brand to growth, translating Ash's positioning and messaging into content and campaigns that both feel right and drive results.
- Turning moments into momentum, taking product launches and cultural moments and turning them into content and campaigns that build audience and demand.
- Reading the numbers, living in the analytics enough to know which content, channels, and experiments are actually moving the needle, and acting on it fast.
- Building the audience, growing Ash's presence across social from the ground up, with a feel for community, tone, and what makes people want to follow along.
WHAT YOU'LL NEED
To succeed in this role, you'll need:
- 3 to 5 years of experience across social, content, growth, or creator-led marketing, ideally at an early-stage startup where you did everything with limited resources.
- Strong creative judgment, with the ability to know when something feels original versus derivative.
- Experience growing an audience yourself, either on your own channels or a brand's, and understanding what makes content spread.
- Strong content and social instincts, with the ability to know what works on each platform and make it yourself.
- Growth-minded, with a focus on designing clean experiments, reading the data honestly, and killing what isn't working.
- Brand-fluent, with an understanding of positioning and messaging, and the ability to keep your work consistent with how Ash shows up in the world.
- A builder mentality, with a preference for making the work yourself rather than managing agencies.
- Scrappy and self-directed, with the ability to run with ambiguity and ship with incomplete information.
- Consumer experience strongly preferred, with a background in consumer app, CPG, or consumer health.
WHY REMOTE
As a remote team, we're looking for someone who is self-motivated and able to work independently. You'll have the flexibility to work from anywhere, while still being part of a tight-knit team that's passionate about changing the world.
BENEFITS
- Competitive compensation, with a focus on top of personal market.
- Travel opportunities between our NYC and London offices.
- Usual startup perks, including free lunch and coffee in office, as well as a generous learning budget.
- We cover your personal therapy, with a focus on supporting your mental health and well-being.