Lead Product Manager - Growth

ABOUT THE ROLE Typeform is a refreshingly different form builder that helps over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot. We're looking for a Lead Product Manager to own our onboarding, retention, and engagement strategy end to end. This is a hands-on leadership role sitting at the intersection of Product and Marketing, bringing focus and coordination to one of our highest impact growth areas. You'll lead a small team of PMs while partnering closely with Lifecycle Marketing, PMM, Data, and Engineering to drive measurable business outcomes across the user journey. This role is ideal for someone who thrives in fast-moving environments, brings clarity to ambiguity, and knows how to align teams around execution and results. WHAT YOU'LL DO As a Lead Product Manager, you will own and evolve our product-led growth strategy across onboarding, retention, and engagement. You will define and drive a measurable roadmap focused on activation, user adoption, and long-term retention. You will align stakeholders across Product, Lifecycle Marketing, PMM, Data, and Engineering, and lead and coach 1 to 2 Product Managers working across growth initiatives. You will partner with Data teams to identify friction points, opportunities, and key behavioral insights, collaborate with Marketing and PMM on shared initiatives, messaging, and KPIs, and design, run, and evaluate experiments to validate and optimize growth initiatives. You will drive accountability, prioritization, and execution discipline across the roadmap and act as the go-to product leader for growth initiatives across the business. WHAT YOU'LL NEED To be successful in this role, you will bring a strong product-led growth experience across the full product lifecycle, from discovery through optimization. You will have a clear track record of improving onboarding, activation, engagement, or retention through product initiatives. You will have hands-on experience running A/B tests and analyzing experiment outcomes, high data fluency, and the ability to use metrics and insights to inform decision making. You will have strong communication skills, the ability to simplify complex problems for different audiences, and experience leading and developing Product Managers with a coaching mindset. You will be comfortable operating at the intersection of Product and Marketing, operationally strong, highly organized, and outcome-focused with a bias toward action. WHY REMOTE At Typeform, we move as one team, empowering our collective efforts by valuing each individual's unique perspective. This fosters strong bonds grounded in respect, transparency, and trust. We champion our diverse customer base by anticipating their needs and addressing their challenges with priority. Committed to excellence, we hold high expectations for ourselves and each other, continuously striving to deliver exceptional results. BENEFITS We are proud to be an equal-opportunity employer. We celebrate diversity and stand firmly against discrimination and harassment of any kind—whether based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Everyone is welcome here.