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Stripe
Integrated Campaigns Manager - Stablecoins, Crypto, and Bridge
Job Description
ABOUT THE ROLE
We are seeking an Integrated Campaigns Manager to lead the development and execution of global campaigns for Stripe's stablecoin and crypto products, including Bridge. This role will be responsible for driving campaign strategies, plans, and playbooks that support revenue growth and customer acquisition for these product areas. The ideal candidate will have a deep understanding of the fintech industry, experience in leading complex global campaigns, and a proven track record of delivering campaign playbooks for international localization and execution.
WHAT YOU'LL DO
As an Integrated Campaigns Manager, you will be responsible for:
- Quarterbacking the integrated campaign strategies, plans, and playbooks for Stripe's stablecoin and crypto products (including Bridge)
- Championing the needs of the core audiences for this product area, holding deep market and audience insight and direct business accountability
- Leading a large, global, cross-functional workstream to build campaign strategies and content, then working with regional teams to craft local strategies and deliver activations through integrated channels
- Capturing performance against all efforts, analyzing results, and sharing learnings to drive continuous improvement and impact
- Being accountable for acquisition, engagement, and pipeline growth
WHAT YOU'LL NEED
To be successful in this role, you will need:
- 8+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional/field marketing, and/or account-based marketing, with demonstrated increase in scope
- Exceptional knowledge of the fintech industry landscape, trends, and technology
- Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline
- Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data
- Exceptional presentation, writing, and communication skills, especially to executive stakeholders
- Appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups
- Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions
WHY REMOTE
As a remote employee, you will have the flexibility to work from anywhere and be part of a global team that is passionate about increasing the GDP of the internet. You will have the opportunity to work with a talented team of professionals who are dedicated to making a meaningful impact in the fintech industry.
BENEFITS
- Competitive salary
- Comprehensive health plan
- Parental leave
- Education stipend
- Life insurance
- Equipment stipend
- Flexible schedule