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Scale AI
Head of Field Marketing and Events, Gen AI
Job Description
ABOUT THE ROLE
The Head of Field Marketing and Events, Gen AI will lead the development and management of Scale's robust Gen AI and Research field marketing and events program, driving lead generation, pipeline growth, and event programming with the largest names in AI.
WHAT YOU'LL DO
As the Head of Field Marketing and Events, Gen AI, you will be responsible for managing and executing events from start to finish, including Scale hosted executive events, practitioner events and meetups, research conferences, and the annual AI Leadership Summit. Key responsibilities will include:
- Owning annual planning for all Gen AI and Research events, including strategy and budget
- Establishing event activities in line with sales goals and deal acceleration
- Managing a team of field marketing and events managers to execute on planning and logistics
- Managing contractor relationships, including event production firms and outside vendors, and event budgets
- Aligning with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
- Tracking event campaign performance, measuring ROI, results, and metrics through Salesforce
- Owning all aspects of Scale hosted conference, Scale AI Base Camp, including venue selection, vendor management, logistics, speaker and attendee invites, and agenda
- Supporting the Gen AI and research portion of Scale's annual AI Leadership Summit conference, including content, speaker logistics, agenda, and overall in-person and remote event experience
- Interfacing with external executives and their teams to secure speakers and support their presentation planning for Scale hosted events and conferences
- Willingness to travel up to 50% to execute on in-person events
WHAT YOU'LL NEED
To be successful in this role, you will have:
- 12+ years of experience in field and event marketing
- Experience fully managing and executing events ranging from 30 to 5000+ attendees
- Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders
- Impeccable attention to detail and proactive approach to troubleshooting
- Excellent written and verbal communication skills, with the ability to interface with the world's leading executives, government officials, and their teams
- Experience with marketing and sales CRMs, including Hubspot, Salesforce, and Outreach programs
- Collaborative and positive attitude, with the ability to work across teams and timezones, including with executive leadership and external executives
WHY REMOTE
As a remote employee, you will have the flexibility to work from anywhere and be part of a rapidly growing team that is accelerating the development of AI applications.
BENEFITS
The compensation package for this role includes a base salary, equity, and benefits, including comprehensive health, dental, and vision coverage, retirement benefits, a learning and development stipend, and generous PTO. Additionally, this role may be eligible for additional benefits such as a commuter stipend.