Director of Media Strategy & Activation (Paid Media)

ABOUT THE ROLE We are seeking a Director of Media Strategy & Activation (Paid Media) to lead Dropbox's media investment and strategy across brand and performance marketing. This role will build a unified media strategy, own the media portfolio, and make investment tradeoffs to drive business growth. The ideal candidate has experience working on both sides of the industry, building media expertise at an agency and leading media inside a technology or high-growth company. WHAT YOU'LL DO As the Director of Media Strategy & Activation (Paid Media), you will be responsible for: - Building and owning Dropbox's media strategy across brand and performance, setting the annual and quarterly investment thesis, defining the channel portfolio, and making tradeoff decisions on where spend moves and why. - Managing Dropbox's full media investment across paid search, paid social, programmatic, display, video, mobile, affiliate, and brand channels, owning planning, forecasting, pacing, and in-quarter reallocation against efficiency and growth targets. - Aligning reach, frequency, creative strategy, and channel mix so brand and performance investment reinforce each other rather than compete, partnering closely with the Brand organization to translate brand strategy into media execution. - Designing and running the right mix of in-house capability and agency partnership, owning agency relationships, and building the internal muscle where needed. - Developing and executing a point of view on where agentic and AI-enabled workflows belong in the media stack, making deliberate decisions about where machine judgment outperforms human judgment, and where it does not. - Partnering with Product Growth, Sales, and Marketing Data Science to connect media signals to downstream outcomes, building the acquisition layer of a unified self-serve and sales-assisted revenue system. - Partnering with Marketing Data Science on attribution, incrementality testing, and media mix modeling, being a sophisticated consumer and challenger of measurement methodology, and translating complex performance tradeoffs into crisp, executive-ready recommendations. - Leading and growing a team of channel and brand media leaders, building clarity on what each person owns, how they are measured, and how their work ladders to revenue. WHAT YOU'LL NEED To be successful in this role, you will need: - 8+ years of experience in media strategy and activation, with a strong background in both agency and in-house leadership roles. - Proven track record of building and executing unified media strategies that drive business growth. - Experience with media planning, buying, and optimization, as well as data analysis and attribution modeling. - Strong leadership and management skills, with the ability to build and grow high-performing teams. - Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams. - Strong analytical and problem-solving skills, with the ability to translate complex data into actionable insights. WHY REMOTE As a remote worker, you will have the flexibility to work from anywhere and maintain a healthy work-life balance. You will also have access to Dropbox's global network and resources, and be part of a team that is passionate about innovation and growth. BENEFITS Dropbox offers a range of benefits to support your physical, mental, and financial well-being, including: - Competitive salary and bonus structure - Comprehensive health insurance - Flexible parental