Channel Sales Manager, EMEA

ABOUT THE ROLE As a Channel Sales Manager, EMEA, you will play a critical role in driving Mixpanel's growth and revenue across the EMEA region. Reporting directly to the Senior Manager, Channel & Alliances, EMEA, you will be responsible for building and growing a portfolio of Channel and Reseller partners, generating partner sourced and partner influenced pipeline, and accelerating revenue. WHAT YOU'LL DO As a Channel Sales Manager, EMEA, your primary responsibilities will include: - Owning and growing a defined portfolio of Channel and Reseller partners across EMEA, with a focus on generating partner sourced pipeline, partner influenced pipeline, and resell revenue. - Identifying, recruiting, qualifying, and onboarding high potential partners in priority markets, including Regional System Integrators, Digital Agencies, Product Development Agencies, Consultancies, and specialist analytics partners. - Building partner specific business plans that define target accounts, revenue goals, pipeline targets, sales plays, marketing activity, enablement needs, executive relationships, and quarterly milestones. - Creating repeatable partner motions that multiply Mixpanel's reach, including account mapping, referral generation, co-selling, reseller motions, services led opportunities, regional campaigns, and event based demand generation. - Working directly with Account Executives and Sales leaders to align partners to priority accounts, identify where partner influence can accelerate active opportunities, and ensure partner involvement is captured correctly in Salesforce and PartnerStack. - Driving partner pipeline generation by running regular account planning sessions, target account reviews, joint prospecting activity, campaign follow up, and partner sourced opportunity reviews. - Enabling partner sales, consulting, and technical teams to confidently identify Mixpanel opportunities, position the platform, qualify customer needs, and support early stage sales conversations. - Managing Mixpanel's PRM system, ensuring partner communications, deal registrations, onboarding workflows, partner updates, and programme content are accurate, timely, and consistently managed. - Developing a strong understanding of each partner's business model, customer base, services capability, commercial incentives, and regional market strengths. - Partnering with Marketing to plan and execute campaigns, webinars, roundtables, executive dinners, customer events, and MDF funded activities that create measurable pipeline. - Building internal visibility for partner activity by ensuring Sales, Marketing, Customer Success, Solutions Engineering, and regional leadership understand where partners can help create or accelerate revenue. - Maintaining accurate reporting on partner pipeline, forecasted revenue, partner activity, account mapping, campaign performance, and quarterly progress against plan. WHAT YOU'LL NEED To succeed in this role, you will need: - A strong understanding of SaaS sales and experience working with reseller and services partners. - Excellent communication, negotiation, and relationship-building skills. - Ability to work in a fast-paced, dynamic environment and adapt to changing priorities. - Strong analytical and problem-solving skills, with the ability to analyze complex data and develop effective solutions. - Experience with CRM systems, such as Salesforce, and partner relationship management systems. - Strong business acumen, with the ability to develop and execute business plans and strategies. WHY REMOTE As a remote employee, you will have the flexibility to work from anywhere and manage your schedule to meet the needs of your