Associate Director, Client Strategy

ABOUT THE ROLE The Associate Director of Client Strategy at Later plays a pivotal role in crafting outcome-driven strategies and industry best practices for customers and prospective customers seeking to use Later's influencer marketing platform. This individual will collaborate closely with various teams to maximize the outcomes accounts can achieve with their strategy, driving direct and indirect revenue impact. WHAT YOU'LL DO As the Associate Director of Client Strategy, you will be responsible for creating outcome-driven strategies for existing and prospective accounts seeking to maximize their ROI when using Later for influencer marketing and social media marketing. This includes: - Crafting influencer strategies that drive meaningful growth across awareness, engagement, and revenue - Collaborating with Sales to create compelling new business proposals that include thoughtful research, insights, creative campaign concepts, curated creator examples, and outcome expectations - Supporting Account Management and services in preparing Strategic Business Reviews (SBRs) for Accounts paying Later $50,000 or more per year - Building and maintaining industry best practices for doing influencer marketing and social media marketing - Developing industry performance benchmarks and using them when crafting strategies, proposals, and SBRs - Collaborating with internal teams to ensure alignment on account strategies, best practices, and benchmarks WHAT YOU'LL NEED To be successful in this role, you will need: - A Bachelor's degree in Business Administration, Marketing, or a related field - Expert-level working knowledge of the Influencer Marketing and Social Media Marketing landscape with 5+ years of experience required - Passion for the creator economy and connecting marketers and creators - Proven track record of success in influencer strategy creation and delivery for enterprise-grade B2C consumer brands - Excellent project management and cross-functional coordination skills - Excellent customer-facing communication, presentation, and storytelling skills - Ability to work effectively in a fast-paced, dynamic environment with cross-functional teams - Proficiency in CRM software (e.g., Salesforce) and collaboration software (GSuite, Slack, Zoom) is required - Proficiency in Influencer Marketing, Social Media Management, and Affiliate Marketing software is required - Proficiency in paid social advertising is a plus WHY REMOTE Later offers a remote work environment that allows you to work from anywhere while being part of a dynamic and supportive team. BENEFITS Later offers a competitive salary, as well as a range of benefits, including a market-based and data-driven approach to compensation, and a commitment to building an inclusive and supportive work environment.