Marketing Analytics Director | United States | Remote

ABOUT THE ROLE We are seeking a Marketing Analytics Director to lead the evolution of our marketing data stack and raise the analytical rigor of the entire marketing organization. As a key member of our team, you will be responsible for building a self-sustaining marketing ecosystem, leveraging Google BigQuery, Grafana, and agentic AI to create a unified source of truth and a culture of analytical rigor. You will move beyond traditional reporting to architect a dual-track target-setting framework that balances high-velocity top-of-funnel growth with deep-funnel quality, ensuring GTM resources are directed toward high-converting user cohorts optimized for Grafana adoption and long-term retention. WHAT YOU'LL DO As the Marketing Analytics Director, you will be responsible for: - Serving as the primary strategic partner to the GTM Leadership team, translating complex data into a clear roadmap for demand generation and revenue growth - Architecting and owning a sophisticated forecasting framework that balances top-of-funnel volume with high-intent lead quality, optimized for Grafana Cloud conversion and retention - Developing and maintaining machine learning models (Attribution, MMM, LTV) to predict campaign impact and steer budget allocation toward the highest-ROI channels - Overseeing the structure of marketing data within Google BigQuery, ensuring a scalable single source of truth that connects product usage data with marketing touchpoints - Moving beyond descriptive analytics to perform causal inference and predictive trend analysis, identifying anomalies and digging in to understand their impact - Transforming technical data outputs into clear, compelling narratives for the executive team and board WHAT YOU'LL NEED To be successful in this role, you will need: - 8+ years of experience in Marketing Analytics, GTM Strategy, or Data Science, with at least 2 years in a lead architect capacity - Strong technical expertise in Google BigQuery, Grafana, and agentic AI - Experience with machine learning models, predictive analytics, and causal inference - Excellent communication and storytelling skills, with the ability to translate complex data into clear executive-level direction - Proven ability to build and lead high-performing teams, with a track record of driving business results through data-driven insights WHY REMOTE As a 100% remote company, we offer the flexibility and autonomy to work from anywhere in the world. Our team thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do. BENEFITS - Competitive salary and bonus structure - Comprehensive health insurance and parental leave - Education stipend and professional development opportunities - Flexible schedule and remote work arrangement - Opportunity to work with a cutting-edge technology stack and contribute to the growth of a global company