Content Marketing Manager

ABOUT THE ROLE Planned Parenthood of Greater New York is seeking a highly creative and strategic Content Marketing Manager to develop and execute engaging content across various digital platforms. This role will be responsible for producing compelling, mission-driven content that advances the organization's mission, brand, advocacy, and fundraising goals. The ideal candidate is a skilled storyteller and digital content strategist with a passion for social media, video storytelling, and audience engagement. WHAT YOU'LL DO As a Content Marketing Manager, you will: - Develop and execute a consistent pipeline of high-quality content, including social media posts, short-form videos, graphics, blog posts, email content, and storytelling campaigns - Capture, record, edit, and publish timely video content, including Reels, TikToks, interviews, and behind-the-scenes storytelling - Identify and elevate compelling patient, community, supporter, and organizational stories that shape perspectives about sexual and reproductive health care, education, and rights - Monitor social media conversations, cultural moments, platform trends, and emerging best practices to create relevant and timely content - Cultivate and engage online communities through active social listening, audience engagement, relationship-building with partners and influencers, and responsive digital communications - Support the development and execution of integrated marketing and advocacy campaigns designed to grow audiences, increase engagement, inspire action, and strengthen supporter relationships - Create written and visual content for email marketing campaigns, including copywriting, content development, and audience-focused storytelling - Use analytics and audience insights to evaluate content performance, identify opportunities for growth, and optimize digital strategies across platforms WHAT YOU'LL NEED To be successful in this role, you will need: - Proficiency in video editing using video-specific software or in-app tools - Experience working in reproductive/sexual health care, social justice, or mission-driven environments - Excellent communication (oral, written, presentation, and image) skills - Ability to travel to health centers and events across the affiliate's areas - Creative eye for graphic design and developing content across a variety of channels and platforms - Proficiency in Microsoft Office suite, social media platforms including Facebook, Twitter, Instagram, TikTok, and social media management systems like Sprout Social - Self-directed with ability to work collaboratively and independently in a remote setting - Strong writing skills, able to write concisely, clearly, and quickly - Strong, detail-oriented communicator who takes initiative - Excellent time and project management skills - Ability to identify opportunities for digital content and spearhead creative initiatives WHY REMOTE This role is a remote position, allowing you to work from anywhere and maintain a healthy work-life balance. As a Content Marketing Manager, you will have the flexibility to work independently and collaborate with colleagues across the organization. BENEFITS Planned Parenthood of Greater New York offers a competitive salary and a comprehensive benefits package, including: - Health plan - Parental leave - Education stipend - Life insurance - Flexible schedule - Professional development opportunities